MBC Group has appointed Christina Wayne as the managing director of MBC Studios. Wayne is known for shepherding the development and production of series such as ‘Mad Men’, ‘Breaking Bad’ and Broken Trail’. In her new role at MBC Studios’, Wayne will help to expand MBC Studios reach audiences around the world.
MBC Studios is the in-house content production arm of MBC Group, a media conglomerate that operates more than 17 free-to-air satellite TV channels, two radio stations and Shahid. Wayne takes over the role from former managing director, Peter Smith, who is moving on to pursue other ventures. He will remain as an advisor to MBC Group.
Sam Barnett, Group CEO of MBC Group, stated: “We’re incredibly excited to be welcoming Christina Wayne to the role of managing director at MBC Studios. Christina brings with her a wealth of international expertise in content development and production where she has worked across a multitude of territories and languages and led on the development of Emmy and Golden Globe award-winning series. We look forward to her building on the team’s successes as we continue to expand our horizons in international content even further. Additionally, I would like to extend my gratitude to Peter Smith for his invaluable contributions to the growth of MBC Studios during his four-year tenure, spearheading the production of numerous flagships, including ‘Rashash’, ‘Rise of the Witches’ and ‘Devil’s Promise’. Peter departs with a solid and successful team with an exciting slate of projects.”
Newly appointed Wayne commented: “I am absolutely delighted to join MBC Group and MBC Studios and have heard great things about the incredible team Peter and the rest of MBC have built. This is a very exciting venture for me and I cannot wait to get fully involved in one of the world’s most exciting territories for content production.”
Previously, Wayne was the principal creative executive and head of Canada and Australia for Amazon Studios, a role she held since September 2019, and where she oversaw creative on scripted series across more than 20 countries. She also presided over local original workshops across all territories, with a focus on interconnected series and formats.
A member of the Writers’ Guild of America since 1997, Wayne – who began her career in entertainment as a screenwriter and director – has also held positions with Assembly Entertainment, Cineflix Studios, and AMC.