Maserati has appointed Luca Delfino as its global Chief Commercial Officer.
He joins the new role, after serving as Managing Director for the EMEA region for nearly three years.
Delfino joined the Italian luxury brand in 2007 as Aftersales Business Manager for the Middle East, Africa, and European markets. Over the years, he had the opportunity to hold several key roles with increasing levels of responsibilities.
He delved into several different markets of the brand, learning the global business landscape and enhancing the company’s rich expertise while holding significant positions that have contributed to the growth and expansion of the Italian manufacturer’s position within the luxury automotive space.
His in-depth knowledge of the automotive sector and the Maserati Brand comes from his experience in the following roles: Regional After-sales Manager Middle East/Africa, After Sales Director USA/Canada, General Manager Middle East & Africa, Sales and Product Director Middle East, APAC, Africa & India, Managing Director Asia Pacific (without China), as well as Head of Global Personalisation.
Davide Grasso, Maserati CEO, said: “Luca is one of us and we have had the chance to work with him closely these past years, and have appreciated his growth and many contributions. He was the natural choice for this significant role. As part of the Brand Leadership Team, he will play a crucial role in contributing to Maserati’s success during these challenging and exciting times for our industry.”
Luca Delfino, Maserati CCO, said: “Maserati is my family, and I am very pleased to have been appointed to such a role of responsibility and prestige for a manager. Over the past seventeen years, I have grown up within the Italian company and have had the opportunity to also represent the Brand around the world in different roles and in various markets. This new commitment means a new challenge for me, and I am grateful to the Brand for once again putting its trust in me as we usher in a new era.”