Image Credit: CRATER
MAKE UP FOR EVER Middle East has launched its ‘Focus On Me’ campaign, collaborating with CRATER, The Creative Visual Production House.
The content that was launched during Ramadan and was conceptualized and directed by CRATER represented Director Duo, SOVEREIGNS. (James Hulbert and SimonMorehead).
“Having directed past key campaigns for Make Up For Ever, we understood the value the brand’s make-up artists have on the development of the products and this was at the forefront of our creative. It was imperative to equalize our talent, putting both influencers and make-up artists as the hero
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