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Incubeta expands to KSA

Incubeta, a digital marketing group, has announced its expansion to the Kingdom of Saudi Arabia with the opening of its new offices, as a part of its MENA expansion. The expansion aims to formalise Incubeta’s presence in the local market allowing the company to better service its existing portfolio of clients in the Kingdom, including McDonald’s KSA, PIF, and Walima.

Incubeta’s Saudi Arabia headquarters will be located in Riyadh, where the company will focus primarily on government clients. The additional office in Jeddah will serve to support the private sector, and will allow Incubeta to keep up with the Kingdom’s megaprojects along the Red Sea coast.

According to the group, the decision for the expansion of its operations in Saudi Arabia constitutes a significant milestone that will strengthen their regional growth strategy. Additionally it’ll allow Incubeta to further expand its portfolio, providing clients with fully-integrated, end-to-end digital services and access to Google Marketing Platform solutions.

Yusif Amman, who will be heading the Incubeta’s Saudi Arabian office, said: “Fueled by Vision 2030, the Saudi market is currently rocketing to new heights. We believe that building a strong team in Saudi Arabia is key for us to be able to capitalise on the explosive growth that the country is witnessing. As a Saudi local, I have a keen sense of responsibility to ensure that the momentum towards further growth continues. With the strategic solutions and skills that Incubeta provides, we are fully confident of the positive impact that we will continue to make in the digital landscape of marketing in the Kingdom.”

Incubeta’s Saudi Arabia headquarters will be located in Riyadh, where the company will focus primarily on government clients. The additional office in Jeddah will serve to support the private sector, and will allow Incubeta to keep up with the Kingdom’s megaprojects along the Red Sea coast.

Neal Patel, managing director at Incubeta MENA, said: “I find Saudi Arabia to be a very exciting place to do business. Given our recent client acquisitions, we have decided to fully mobilse a local team to better support our awesome partners on the ground. With Incubeta’s deep expertise in performance marketing coupled with our social media and creative capabilities, I believe we are truly bringing a unique set of skills to the market, which can help current and new partners accelerate their business performance. In Yusif, we have a managing director who knows the Saudi market and is able to deliver results consistently.”