Credits: Freepik
YouGov MENA launched a new survey covering the habits and attitudes of cultural travellers to UAE and KSA.
These cultural travellers aim to immerse themselves into both the country’s cultures.
When it comes to their media consuming habits, according to the Survey, 64 per cent of these travellers agreed that advertisements help them to choose what to buy.
Advertisements play a significant role in making people aware of opportunities as well as giving them the ability to plan their itinerary during their stay.
What are their attitudes towards media and advertising?
When asked questioned abou
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
