King Faisal Specialist Hospital and Research Centre (KFSHRC)’s Muhannad A. Kadi on healthcare communications in Saudi Arabia.
In an era of rapid technological advancements and evolving patient expectations, marketing and branding have become essential tools for building trust in healthcare institutions.
The global healthcare sector is facing unprecedented challenges, including equitable access to care, workforce shortages and the burden of chronic diseases. At the same time, technology has enabled significant improvements and breakthroughs in healthcare delivery, and it continues to evolve rapidly.
In this dynamic l
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