Strategy and communications consultancy Global Think Group (GTG) has appointed Shane Horgan as its Digital Director.
Following the appointment, the strategy and communications consultancy will launch a new integrated digital practice under Horgan’s leadership.
In his role, Horgan will oversee the group’s expanded digital capabilities which include digital and social media strategy, web development, social media management, paid performance marketing, SEO, UI/UX design, and data & analytics.
“We are very excited that Shane has joined our team,” said Andrianna Dafnis, co-founder and Managing Partner of GTG. “He brings the strategic vision and hands-on expertise that will strengthen our digital practice as an essential part of our integrated offering.”
Horgan brings a wealth of experience from his prior roles at multinational and boutique agencies. He has worked with public and private sector clients across Europe and the Middle East such as Emirates Airlines, Cleveland Clinic Abu Dhabi, Emirates Development Bank, ADNOC Group, and the UAE’s National Emergency Crisis and Disasters Management Authority.
“As the Digital Director at GTG, my primary focus will be delivering a truly integrated digital offering that stays ahead of the latest technologies and trends and achieves results for our diverse clients.”
This appointment follows a year of significant growth for GTG, which has doubled its team since the beginning of 2023.
“By combining digital with our broader communications, strategy, and creative abilities, GTG is positioned to deliver impactful, measurable results that support our clients’ business and policy goals,” added Horgan.
Marco Binenti, co-founder and Partner of GTG, said: “The way that digital platforms shape perception and impact reputation is evolving extremely quickly. Shane’s leadership ensures we are well-positioned to meet local and global needs with strategic, results-driven solutions.”
GTG provides integrated, data-driven solutions across communications, policy, marketing, digital, and creative sectors. As part of its full-service offering, GTG also offers services of content creation, capacity building, and events.
