Aramex has appointed Gambit Communications as its new consumer PR Agency in the Middle East, following an extensive tendering process featuring multiple regional agencies. As a global provider of comprehensive logistics and transportation solutions, Aramex has tasked Gambit with communicating its consumer stories and highlighting some of the groundbreaking work it is making in sectors such as healthcare, fashion, retail, oil and gas, sustainability and more, in addition to its CSR initiatives.
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Mike Rich, Group Chief Marketing Officer of Aramex, said: “Aramex is at the forefront of delivery logistics, and we have some great stories to tell in areas ranging from emission-free deliveries to robotics and innovation. Gambit Communications brought fresh thinking to the table and a team of like-minded communications professionals who can help us tell these stories to our audiences in the region. We are excited to kick off with them and look forward to having them as part of our extended marcomms team.”
Jamal Al Mawed, Gambit Communications’ Founder and Managing Director said: “Aramex is a household name that was born right here in our region, so it is an immense source of pride for us to represent it and help tell those fantastic stories of how it touches the lives of so many people on a daily basis. In the spirit of ‘delivery’, we are looking forward to delivering results for them.”
Dubai-born independent communications agency Gambit Communications handles a range of multinational brands including TikTok, Acer, BMW, Amazon Payment Services, Porsche, Mandarin Oriental and more. They were recently crowned PRCA Regional Medium Agency of the Year for the second successive time, to add to their recent win as MEPRA Homegrown Agency of the Year.