Dentsu retains Standard Chartered global media remit

Dentsu International has been selected as Standard Chartered’s Media Agency of Record for a further five years, having successfully defended the account in a competitive pitch.

 Sumeet Single, Country Head, Corporate Affairs, Brand & Marketing, Standard Chartered Bank commented: “Dentsu continues to deliver a deep knowledge of our business and how we can drive growth through media. At Standard Chartered, we are here for good. It’s the motivation of our business, and a principle we clearly share with dentsu in the commitments and progress they’re making to be a force for good. Working with a partner with shared values and ambitions has created a strong partnership for us to bu