In just a few years chatbots have become an essential tool in the marketing world, where empowering consumers with instant information is key to customer satisfaction. Chatbots are the future of marketing and customer support.
Today, chatbots are prevalent on all major social media platforms, including Facebook, WhatsApp, Skype, Twitter and WeChat, in addition to being deployed on brands’ websites.
What exactly are chatbots? Chatbots are artificial intelligence-powered software (AI, are also known as bots or robots). They function as part of an automated chat messaging system and provide instant, pre-set answers to brand-related queries from customers.
Chatbots have the unique abili
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