Brazen MENA, a PR agency in the region, is enhancing its regional growth strategy through a series of new hires and internal promotions. These additions aim to bolster the team, solidifying Brazen MENA’s position as a top-tier PR and social media agency across the GCC.
With seven promotions and eight new hires, Brazen MENA claims to be accelerating its presence in key markets including the UAE, Saudi Arabia, and Qatar, setting the stage for even greater success.
Among the promotions, Middle East PR Association’s Young Communicator of the Year, Khyati Megchiani, has been promoted from Account Manager to Senior Account Manager. Additionally, Aarzoo Choglé has grown from Account Director to Senior Account Director, while Ada Teodoro steps up from Senior Account Manager to Junior Account Director. Kristina Fernandes takes on the title of Junior Account Manager, having served as a Senior Account Executive, while Aya Khaddam and Devi Prakash both move from Account Executive to Senior Account Executive. Finally, Edhielou Cabillan assumes the role of Senior PR Coordinator.
In parallel, Brazen MENA has brought new talent into its team with the appointment of Catherine Salter as Social Media Manager, leading ‘Social B’, the agency’s refreshed social media offering with clients such as DoubleTree by Hilton Dubai at Jumeirah Beach.
Hibba Khan joins as People and Culture Executive, supporting Brazen’s commitment to nurturing its dynamic team culture. Meanwhile, Léa Allam joins as Growth Director, Sharanya Paulraj as Junior Account Director, Salma Elsaadany as Account Manager, Lana Alomar as Senior Account Executive, and Chirag Harjani and Gazala Parker as Account Executives, taking the team to 28.
Louise Jacobson, Managing Partner at Brazen MENA, shared her excitement on the appointments and promotions. “At Brazen MENA, the team always comes first, and we are deeply committed to nurturing homegrown talent. I’m incredibly proud to have awarded so many well-deserved promotions this year as well as significantly expanding the team,” she said.
With a client roster that includes industry heavyweights such as Dubai Economy & Tourism, Atlantis Dubai, Daimler, and Marriott International, Brazen MENA claims to have cemented its reputation as one of the region’s leading lifestyle PR agencies.
The agency’s momentum was further amplified by the opening of its new Riyadh office.
“With the opening of our Riyadh office, we’re entering a pivotal phase in our expansion, and I’m confident that with the right people in place, we will continue to grow and thrive across the region. This is just the beginning of what’s to come,” Jacobson said.
With client relationships in Qatar, Saudi Arabia and ongoing success in the UAE, Brazen MENA hopes to be poised for continued regional growth.
