Saudi Arabia is currently experiencing unprecedented progress, development, and enhanced market competitiveness due to the objectives outlined by Vision 2030 and its effective implementation across various sectors.
This transformative change has ushered in a multitude of reforms, significantly impacting residents, tourists, and investors, which have helped pave the way for increased opportunities and economic growth.
With a market value set to exceed SAR 3 billion, the out-of-home (OOH) advertising sector is an example of a year on-year growing beneficiary of said reforms.
Repeatedly proving its communication effectiveness for public and private entities, outdoor within the kingdom has b
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