Assembly MENA, the media agency within the Stagwell network, has appointed Zubair S. Siddiqui as Chief Operating Officer, effective immediately.
Reporting to CEO Faisal Dean, Siddiqui will oversee growth strategy, commercial investments and media partnerships with regional stakeholders, with a focus on advancing the agency’s omnichannel media and digital commerce capabilities across the region.
Siddiqui joins Assembly with extensive leadership experience, having held senior roles at Starcom Mumbai (Publicis Groupe) and UM MENA (IPG). His tenure saw the agencies achieve top RECMA rankings in the Middle East and Africa, alongside multiple Media Agency of the Year wins. Most recently, he served as
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