AGENCY BIO

Saudi offices: Jeddah, Riyadh and Dammam

Head of agency: Adel Baraja, CEO, Publicis Communications KSA

Publicis Communications KSA is the creative hub of Publicis Groupe, bringing together Leo Burnett, Saatchi & Saatchi and MSL in the region. Leo Burnett was built on a simple belief that the most creative, effective, and powerful work has people and their behaviour at its core – their needs, wants, dreams and hopes. Saatchi & Saatchi is a fullservice, integrated communications network. They are in the business of getting people to fall in love with their client’s products and services. MSL is Publicis Groupe’s strategic communication and engagement company. They champion clients’ interests through fearless and insightful campaigns to build influence and deliver impact.

Services: Marketing communications strategy and consultancy, creative content and production, social and digital media strategy and content, branding, audio-visual production, digital and social strategy, influencer marketing and management, strategic planning, in-store activation, events support.

KEY CLIENTS: Nestle, Aramco, General Motors, Goody, Ithra, McDonald’s GCC & KSA, Nestlé, PepsiCo, Saudia, Sunbulah Group, Sync, Total Energies, Key Car Rental, Al Munajem, Tasaru, Alfa Co., Salam Telecom, Salam Mobile, Hawaei, Saudi Tourism Authority, Globant, Saudi Aramco, Iktiva, Bank Aljazira, Avalon Pharma, Trendyol, Sports Boulevard

AWARDS WON: Cannes Lions – first Lion for Saudi Arabia, Effies, Dubai Lynx, WARC, Loeries, Cresta, NYF, AME, LIA, Jay Chiat, AdFest, Clio, Gerety, One Show, MMA Smarties