AGENCY BIO

Head of company: Dani Richa

Impact Proximity is part of Omnicom’s IMPACT BBDO Group, leveraging experience design, digital innovation, technology, and data to build scalable platforms and experiences that create measurable business impact across MENA.

Services: Experience design strategy; audit, competitive analysis; audience research & journey mapping; ux discovery workshops and interviews; information architecture, UX wireframes and user flows; UI design; interactive prototypes and accessible digital design system; content structure; UX writing and localisation; digital asset production; performance optimisation; web personalisation; website development; mobile app development; quality assurance; content publishing; SEO strategy and implementation; analytics strategy and implementation; data visualisation and analysis conversational AI solutions; intelligent agents and automation

Tech partners: Webflow, Sitecore, Optimizely, Umbraco, WordPress, Sitefinity, Microsoft Azure, IIS, AWS, Cpanel, Strapi, Salesforce, Figma, Adobe Creative Cloud, Google Marketing Platform, Power BI, Oracle, .Net, React, PHP, IOS and Android native, OpenAI

Key clients: ASMO, Capital Bank of Jordan, Department of Economy & Tourism, Dubai Customs, Dubai Islamic Bank, Economic Development Board of Bahrain, Front End, Future Minerals Forum, OceanQuest, Sadia, Shamal Holding