Abela & Co, a recognised name in the UAE’s food and beverage industry for over 53 years, has appointed the Dubai-based communications agency, AllDetails as its PR representation in the GCC region. Abela & Co recently unveiled its new e-commerce website, Abela Online; AllDetails will manage the public relations and communications for the new digital platform.
With its roots firmly established in the contract catering space, Abela & Co’s presence spans multiple sectors including corporate offices, healthcare facilities, industrial, oil & gas, retail, hospitality and education, producing over 45 million meals a year, employing a team of 2,000 creative individuals and operating four central production kitchens across the UAE.
“We are very excited to represent a brand with such a strong history and heritage in the food industry. We look forward to working with the Abela & Co team to promote their online platform and achieve their objectives for the next year,” said Isabel Tapp, Founder and CEO, AllDetails.
The choice of offerings on Abela online includes a wide range of homemade food products all made by a team of highly passionate and award-winning chefs.