We had a VVIP in Dubai recently (I was going to say VIP, but everyone is a VIP in this town). Someone who, for me at least, is a public relations rock star. And a person who has done a great deal to promote the function and PR’s development, globally. Anne Gregory is a name you’ve got to remember. She’s been the chair of the CIPR and the Global Alliance. And, along with Johanna Fawkes, she created the Global Capability Framework (GCF).
I’ve reference the GCF before, and why it should matter to anyone who works in or wants to work in communications. Anne was in Dubai to talk about the UAE GCF research; this piece of work, which is being led by Ganga Dhanesh and Gaelle Duthler from Zayed
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