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Google Ads picks Mediam Group by Aleph as official media sales rep in Egypt

Mediam Group by Aleph aims to provide businesses in Egypt with support, training and education in local languages on Google Ads.

Aleph GoogleMediam Group by Aleph has been appointed as an official media sales representative of Google Advertising in Egypt.

Mediam Group, an Aleph subsidiary, has been named Google Ads’ official media sales representative in Egypt.

The partnership will offer additional on-the-ground support for businesses in the country through Mediam Group by Aleph, with Google continuing its direct management of a number of clients. This effort aims to help more digital advertising agencies and brands to grow their businesses through dedicated local support.

Following successful partnerships in Iraq and Morocco, this expansion into Egypt aims to reinforce Aleph and Mediam Group’s commitment to supporting businesses across the Middle East and North Africa.

“We’re excited to launch Mediam Group by Aleph in Egypt with a de


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Shantelle Nagarajan is Campaign Middle East’s Junior Reporter who covers marketing news which focuses on FMCG, real estate and brand retail industries. Her features delve into brand strategy, appointments, trends in consumer behaviour and CX. Shantelle also contributes to social media coverage, editorial event programming and print content work. She previously worked in PR and marketing, most recently at Edelman, where she was part of the Brand team. When she’s not writing for her day job, you can find her with her nose buried in a book, playing at a weekly open mic night or doom-scrolling the latest make-up challenges on TikTok.