Senior Facebook executives must be feeling pretty smug this month. Colonial gaffes aside, much of Google News has been populated by the social network’s skyrocketing user figures and how it’s keeping shareholders happy. Meanwhile, arch-nemesis Twitter appears to be digging its own grave with its latest format change as users (ironically) tweet #RIPTwitter.
In such circumstances, Nicola Mendelsohn, Facebook’s vice president for Europe, the Middle East and Africa, would be forgiven for being as bouncy as Mark Zuckerberg’s baby daughter.
When we meet, she is sitting alongside regional managing director Jonathan Labin at the One&Only Royal Mirage in Dubai. Top of their agenda is Fac
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