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The Secret Society launches in Saudi Arabia with Snapchat integration

The Secret Society has officially launched in Saudi Arabia, introducing a new Snapchat integration to enhance visibility and generate authentic hype.

The Secret Society, a lifestyle app connecting influencers and businesses with exclusive experiences, has officially launched in Saudi Arabia, introducing a new Snapchat integration to enhance visibility and generate authentic hype.

As Saudi Arabia continues its rise as a global hub for luxury, entertainment, and fine dining, The Secret Society is positioning itself to tap into this dynamic landscape. Designed to adapt to local market dynamics, the app offers influencers and businesses opportunities to connect and engage with their audiences through Snapchat integration.

According to DataReportal’s Digital 2024: Saudi Arabia report, Snapchat boasted over 22.64 million users in the


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the authorHiba Faisal
Hiba Faisal is a Junior Reporter at Campaign Middle East, part of Motivate Media Group. She handles coverage on influencer marketing and the luxury industry, and is also tasked with the brand’s social media presence. Alongside her daily reportage, she produces and edits video content for Campaign’s digital platforms — including Reels, interviews, and behind-the-scenes features. She specialises in capturing how brands build emotional connections with their audiences by prioritising relevance and authenticity through co-creation and storytelling.