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posted on Sep. 10, 2024 at 11:54 amSep 10, 2024

UAE consumer spending on tech, household items rises in Q2 2024

posted on Sep. 10, 2024 at 11:54 amSep 10, 2024

Increased spending in Q2 2024 reflects growing consumer confidence, rising disposable income, and a robust UAE retail market.

UAE consumers continued their strong spending habits in the second quarter of 2024, increasing their investment in fast-moving consumer goods (FMCG) – including household items and personal care products -compared to the same period in the previous year.
Consumers also increased investment in technology and durable goods, reflecting growing consumer confidence, rising disposable income of its residents, and highlighting the country’s robust retail market.

According to the latest insights from the NielsenIQ (NIQ) Retail Spend Barometer, powered by GfK intelligence, UAE shoppers spent a total of $2.3 billion on FMCG and $1.5 billion on tech and durable products in Q2 2024, marking a 4 per

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Tags:consumer spending durable products fmcg GfK intelligence household items NielsenIQ NIQ personal care Roshni Sheth Sales tech UAE

the authorAnup Oommen

Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.