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Harrods: Future of experience

Sarah Myler sheds light on how the role of physical retail is undergoing a transformation, with Harrods at the forefront of innovation

Harrods, the world’s leading luxury department store is home to over 3000 brands, shop designer fashion and accessories, luxury beauty, fine jewellery and watches, food, furniture and more – in-store and online.

Sarah Myler, the Director of International Business Development and Communications at Harrods speaks to Campaign Middle East reporter Sonia Majumder about recent marketing campaigns, the evolving landscape of experiential retail, its global mentorship programme and more.

The Harrods Hive talent incubator made its return to Dubai for its second year with the launch of a new global mentorship programme.

The brand shows its commitment to nurturing talent and fostering innovation in the


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