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How a brand film urged people to ‘take charge’ of their energy future

Positive Zero, a UAE-based clean energy and sustainability business, launched its new brand identity through a new brand film.

The new brand film showcased Positive Zero as a combined platform for clean power generation, energy efficiency, and sustainable mobility.

The film, envisioned and executed by the Dubai based creative production agency, Films By Nomad, was inspired by Positive Zero’s mission to empower companies, communities, and cities to ‘take charge’ of their energy future.

Films by Nomad weaved the theme of ‘taking charge’ throughout both the narrative and visual elements of the dynamic brand film.

The team combined a script, together with stock footage, ani


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