As the sacred month of Ramadan approaches on March 12, 2024, businesses face the dual challenge of heightened competition and inflated paid media spending during this festive season. We wanted to provide a strategic roadmap designed to transform challenges into opportunities and equip marketers with actionable influencer marketing strategies for exceptional business growth.
Here is a brief rundown of these exclusive Vamp strategies, which can be found in more detail in our latest influencer marketing strategy guide.
UNDERSTAND THE RAMADAN LANDSCAPE
Ramadan is a fruitful time for businesses, encompassing 1.9 billion Muslims worldwide, with an overwhelming 97 per cent actively celebrating this hol
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