The cut-off for submitting entries is noon (UAE) on 21 January.
Dubai Lynx 2015’s YouTube 7-Day Brief is now live. Entries are being invited from MENA creatives to produce a campaign on behalf of UN Women, encouraging viewers to donate to establish hotlines across the MENA region for survivors of domestic violence. Contestants have until midday (UAE) on 21 January to submit a video ad on the brief.
The hotlines provide counselling and support to affected women and ensure that survivors of violence can be heard and helped. The brief aims to create a sense of urgency for this service. According to statistics obtained by UN Women, the MENA region ranks among the lowest on gender eq
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Tags:Agency 222Cannes LionsCollectiveDubai LynxDubai Lynx 2015Fadi ElchamaaFadi YaishGoogleImpact BBDOLeo Burnettlive briefLots of Joy ProductionMalek GhorayebMay Al SalehMaya SaabMemac Ogilvy & MatherMomentum – FP7Omar AbbasPatrick HoneinRamsey NajaRamzi MoutranSpiritTarek AbdallaUN WomenYouTube 7-Day Brief
