Airbnb has launched a global campaign that takes viewers on a train journey through a handcrafted miniature world — in a video produced in a single, continuous shot without computer graphics. The video campaign sets out to educate viewers about Airbnb, portraying the world as small and encouraging people to explore and discover. The journey also features real Airbnb listings based on actual ‘superhosts’ who use the service.
Credits
Client: Airbnb
Agency: TBWA Singapore
CDs: Gary Steele, James (Jexy) Holman
ECD: Edmund Choe
AD: Nuno Pestana Teixeira ACC team: Nirmalo Wilkes, Joyce Wong, Neha Sethi
Set production: Cirkus
Co-directors: Christian Greet, Norman Yeend
Storyboarding: Dylan Coburn Concept art: Laura Dubuk
Producer: Ringmaster Marko Klijn
Production manager: Zara Hayden
Production assist: Puteri Raja Ariff
DOP: Christian Greet, Andrew McGeorge Lighting: Christian Greet, Gracie Spence
Model making and design: Norman Yeend, Justin Buckingham, Dion Boothby, Barry Down, Tim Wells, Philip Stokes, Ashley Turner, Henric Matthiesen, James Turnbull, Joon Yoon, Priyan Jayamaha, Kurt Adams, Nynne Mors, Matt Ramsay, Simon Coles, Romain Borrel, Thomas Bozovic, Marion Angebault, Quinn Klijn
Production: Sixtoes Singapore
Executive producer: Haydn Evans
