Image Credit: GEMS Education
Memac Ogilvy Public Relations has partnered with GEMS Education to launch The Alternative Alphabet, a tool designed to help teens understand the complex language of mental health.
The campaign follows exclusive research by the pair that showed seven in ten teens won’t talk to peers about mental health. Moreover, 70 per cent of 4,500+ respondents believed more needs to be done to support teen wellbeing.
The team partnered with Dr. Sarah Rasmi’s Thrive Wellbeing Centre and set out to create a deeper understanding of mental health, providing teens with essential related skills, allowin
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