In today’s evolving digital landscape, data has become the core of businesses across consumer-driven industries. For shopping malls, understanding consumer behavior and optimising the retail experience is key.
As a data-analytics professional, the potential that data visualisation holds in unlocking valuable insights within shopping mall environments fascinates me.
Data visualisation facilitates in understanding the shopper journey, preferences, collaboration and tailoring shopping experiences. Shopping malls are built on the ability to understand and anticipate the needs of their visitors.
One of the most significant advantages of data visualisation in shopping malls lies
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