Equativ, an independent ad platform, confirmed Bridgepoint as its new principal investor. Following its growth in 2022, Equativ reached net recurring revenues of $100m , achieving year-on-year organic growth of 30 per cent and tripling its revenues over the past three years. This partnership with Bridgepoint will aim to support Equativ’s mission to help publishers and advertisers thrive in an open, independent Web and compete with the dominant – but increasingly vulnerable – walled gardens.
Equativ will benefit from Bridgepoint’s knowledge of fast-growing tech companies and extended financial capabilities to amplify its growth across core markets (particularly the United States, which al
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