by Syed Imran Motivate Val Morgan’s Accountant.
COVID-19 has adversely affected the global economy. Many brands whose effective medium of advertising was cinema are now having to stall campaigns from playing in the cinema. But this is not the end of cinema. It’s just a minor hurdle that cinema and many other businesses are faced with due to the pandemic.
A movie is just ordinary unless watched in an environment that makes you feel part of it. Cinemas have always enriched the quality of movies in terms of exposure, which OTT services cannot accomplish.
When the word cinema comes to mind, we think of the joyful
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
