fbpx
FeaturedMarketingNews

IMI brings the industry together at its first media showcase event

Led by Chief Revenue Officer Sharif Badreddine, the event marked an important milestone in IMI’s commercial journey, designed to strengthen relationships with clients and partners.

IMI hosted its first trade event last week in Dubai, bringing together more than 120 industry leaders from the media and advertising sectors.

IMI hosted its first trade event last week in Dubai, bringing together more than 120 industry professionals and leaders from across the media and advertising sectors.

Led by Chief Revenue Officer Sharif Badreddine, the event marked an important milestone in IMI’s commercial journey, designed to strengthen relationships with clients and partners who play a central role in driving the company’s growth. The evening showcased IMI’s diverse portfolio of leading media assets, including Sky News Arabia, The National, CNN Business Arabic, and Al-Ain News, each demonstrating their growing influence and innovation in the regional and international media landscape.

Attendees were introduced to seve


To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
the authorHiba Faisal
Hiba Faisal is a Junior Reporter at Campaign Middle East, part of Motivate Media Group. She handles coverage on sports marketing, the luxury industry, social media trends and influencer marketing. She specialises in exclusive features that bring industry leaders together to offer insights on the latest trends and pressing topics, highlighting how brands and agencies build emotional connections through relevance, authenticity and storytelling. Alongside her daily reportage, she is tasked with the brand’s social media presence, which includes producing and editing reels, interviews and behind-the-scenes footage for Campaign’s digital platforms.