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Campaign Breakfast Briefing: The Future Is Now to reinvent marketing in the region

Join us on 12 September at the Metropolitan Hotel Dubai to deep dive into the future of marketing in the Middle East.

future marketing

The Campaign Breakfast Briefing: The Future Is Now is back, offering marketing professionals in the region an open forum to learn from and network with industry leaders on Friday, September 12 at the Metropolitan Hotel Dubai.

The half-day session will give marketers the tools, insights, and peer connections they need to navigate a rapidly evolving media and marketing landscape.

At the event, speakers will answers tough questions surrounding topics such as accountability in commerce media in the age of artificial intelligence (AI), smart scaling in a platform-dominated world, the AI digital out-of-home (DOOH) revolution and concerns around co-piloting agentic AI.

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Shantelle Nagarajan is Campaign Middle East’s Junior Reporter who covers marketing news which focuses on FMCG, real estate and brand retail industries. Her features delve into brand strategy, appointments, trends in consumer behaviour and CX. Shantelle also contributes to social media coverage, editorial event programming and print content work. She previously worked in PR and marketing, most recently at Edelman, where she was part of the Brand team. When she’s not writing for her day job, you can find her with her nose buried in a book, playing at a weekly open mic night or doom-scrolling the latest make-up challenges on TikTok.