ATL Media, the commercial arm of Zee Entertainment Middle East and other networks appointed Promofix, a subsidiary and digital arm of the Lebanese J Group, to become its sales representative in MENA region, excluding UAE & Egypt.
This strategic partnership which involves exclusively Zee’s Arabic channels, Zee Aflam and Zee Alwan, is effective from January 2020 and aims at extending the advertising reach of both channels across MENA. This offers opportunity for brands and advertisers to leverage on Zee’s strength and popularity among Arab audience, where Zee’s advertising presence has been prominent for almost a decade.
Zee has been the home of entertainment all over the world for over 25
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