White Water Public Relations, a 12-year-old UAE firm and ReBlonde, an Israeli technology PR agency, today announced one of the first official partnerships between an Israeli company and a UAE company within the marketing and PR domain.
The collaboration opens the door for UAE-based companies, entrepreneurs, and investors to have ReBlonde supporting and building their brands and networks in Israel. White Water PR will offer the same services for Israel-based companies looking to enter the UAE. A statement from the companies said: “Israel and the UAE are both leaders in innovation and express strong common interests in financial technology, blockchain, real estate, medical technology, tourism, Oil & Gas and fashion among other sectors.”
Prem Ramachandran (pictured), Founder and CEO of White Water PR, said: “This is a historic moment for all of us and these bilateral trade relations and peace will go hand in hand for the betterment of both the economies and the region. As things unfold and move towards a progressive path, our partnership is set to support companies to generate awareness and establish a firm footprint in both the markets. This is a brand new chapter in history and we aim to play a significant role in our capacities to build a strong presence for companies looking to UAE and Israel. These are interesting times for both the economies and we are ready to support them with all our might.”
“We’ve been helping brands build their name globally for the past 14 years,” said Motti Peer, CEO of ReBlonde. “We’ve had business relations with clients and other PR agencies all over the world and are extremely honoured to open this channel of communication both for ourselves and for our clients. This new chapter will kick off a successful business relationship between Israel and the UAE, and we’re looking forward to commanding headlines and reaching new heights together with our partner, for our current and future clients.”
White Water PR has worked across a wide spectrum of industries for the past 12 years and has launched Start-up to 38 billion dollar companies during this time. The firm has supported entrepreneurs, consulted energy efficiency companies, technology brands, law firms, hotels, restaurants, investment banks, real estate entities, theme parks, B2B trade shows, healthcare providers, Hollywood celebrities, and more. The company was also chosen by Johny Dar, for his global ‘Jeans for Refugees’ project, a unique global fundraising initiative dedicated to helping refugees across the world. The celebrities in the project included Joaquin Rafael Phoenix, Kate Moss, Emma Watson, Sir Elton John, and Victoria Beckham among others.