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UAE-based Q Communications launches into the UK & Ireland

UAE-based communications consultancy, Q Communications has announced its foray into international markets, launching new offices in Manchester and London as it expands its geographical reach and services into the UK and Ireland.

Having recently celebrated its 10th anniversary in the UAE, and with established offices in Dubai and Abu Dhabi, the award-winning agency has been creating and delivering successful PR, marketing and digital campaigns in the Middle East region since 2010. Founded by company directors Katie Harvey and Elsa Roodt, the communications agency specialises in fully integrated PR and digital strategies and content creation, and is well known for its work with clients such as Burj Al Arab, Rosewood Hotels, Shangri La, VOSS Water, Tourism Ireland, Hakkasan, Yas Marina and Hyatt Hotels.

Q Communications’ UK & Ireland division will be headed up by the consultancy’s former Abu Dhabi office Managing Director, Kate Greville who takes the position of Managing Partner. Kate moved to the UAE from Manchester in 2015 to join Q Communications and led the team in Abu Dhabi for three years before returning to the UK to be a board director at Gary Neville and Ryan Giggs’ hospitality management company, GG Hospitality, as Director of PR and Communications.

During her time at GG Hospitality Kate directed the highly successful and much talked about launch of Stock Exchange Hotel and The Bull & Bear by chef Tom Kerridge, as well as led the ongoing marketing strategy, communications and PR for Hotel Football Old Trafford, Cafe Football Manchester, Cafe Football London and GG Events & Catering.

Katie Harvey, Director and Co-founder, Q Communications said: “Our expansion into the UK and Ireland comes at a time of global change. Over the last few months there has been a huge shift in the way the world communicates, how we do business together and how we connect with each other. Relationships matter now more than ever and we saw this as an opportunity for growth and a chance to evolve.”

“Manchester and London are both cities of huge innovation and vision, among the most forward-thinking in the world,” says Elsa Roodt, Director and Co-founder, Q Communications. “For us there was no question that our international growth would begin in the UK and Ireland and to have Kate back in the Q Communications family, now in the driving seat as Managing Partner of UK & Ireland, is fantastic.”

Kate Greville, Managing Partner, Q Communications UK & Ireland continued: “I’m very excited to bring Q Communications to Manchester and London. Launching in today’s market is a challenge, but it’s a market we believe we can help to grow and one in which we can thrive. The skills, experience, knowledge and creativity of the team, especially in the hospitality and tourism sectors, is second to none and we can’t wait to welcome our first clients on board.”

With established connections in the UK hospitality and sport industries, Q Communications’ UK & Ireland clients on the books will reflect these specialist areas. The range of services will cover all elements of PR, including media and community relations, social media, as well as high level strategy development and digital marketing.