TBWA\Raad has announced the implementation of a new creative structure at its Dubai headquarters. The new formation confirms executive creative director Manuel Bordé as the sole leader of the agency’s creative output and elevates award-winning talents Alberto Triana and Federico Mariani, to the position of associate creative director.
Fouad Abdel Malek, previously joint ECD with Bordé, has moved to FP7 to head up the Middle East Communication Network agency’s creative department.
Alberto Triana, moved to Dubai from Colombia and joined TBWA\Raad in 2017 as an English copywriter. Over the past two years, he has played an integral role in winning competitive pitches and has helpe
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