Spacetoon has announced a strategic collaboration with the ALJ Sisters, a trio of talented young creators, for an original production titled Happiness Spreaders.
Designed with Gen Z and Alpha audiences in mind, the partnership will bring the beloved real-life personalities of the ALJ Sisters to the animated screen.
Happiness Spreaders will blend heartwarming storytelling, vibrant animation, and positive messaging to inspire and entertain children and families alike. This collaboration aims to cultivate Spacetoon’s values in the next generation through purposeful content that inspires and empowers them.
Ahmad Weiss, General Manager of Spacetoon Entertainment, said: “We are thrilled to welcome ALJ Sisters to the Spacetoon family. We see a clear path to building something truly meaningful, something with unprecedented positive impact, through a synergistic blend of animation, immersive events, innovative merchandising, and so much more.”
The 10-episode animated series showcases a storyline centered around three friends who bravely accept the challenge to help children and make the world a better place, turning various challenging situations into positive outcomes. Each episode’s runtime will be approximately six minutes.
“This isn’t just about content; it’s about delivering enduring value to our audience, creating experiences that resonate deeply and broadly,” Weiss said.
The collaboration was unveiled live on stage prior to ALJ Sisters show at the Qatar Toy Festival in Doha. The ALJ Sisters have become a phenomenon in the region, boasting a significant following across the Gulf. They’re celebrated for their authentic and musical content, having made numerous special appearances at artistic events and live concerts, with their musical performances consistently selling out.
Their engaging personalities and heartwarming content have garnered a dedicated fanbase among children. The trio also has a strong digital presence, with 1 billion views on their official YouTube channel, “ALJ Sisters,” and over 5 million followers collectively across their platforms.
Shoug Albaanon and Fatma Alayoub, Co-Founders of ALJ Sisters, shared: “We are thrilled to join forces with Spacetoon in a partnership rooted in our shared passion for nurturing young minds. Children are the architects of tomorrow, and empowering them through meaningful, values-driven content is at the heart of our mission. Together, we strive to ignite creativity, foster critical thinking, and instill confidence in the next generation. This collaboration is more than an initiative, it’s a promise to equip children with the tools they need to grow into resilient, visionary leaders ready to shape the future.”
Beyond the screen, the animated series will launch alongside a licensing and merchandising program. This includes themed events, live shows, a toy line, and various merchandise and goodies, all designed to foster a deeper connection with its audience.
Spacetoon declared that production for Happiness Spreaders is already underway, with the series expected to premiere in the first quarter of 2026.
The company claims to be renowned in the MENA region for pioneering the “creator-to-character” strategy. This innovative global approach, which transforms popular online personalities into animated stars, was first successfully adapted for the MENA market by Spacetoon with their hit three-season series, The Moshaya Family Animation, launched four years ago.
Building on this triumph, Spacetoon aims to continue to forge key partnerships with top creators, promising more fresh and compelling content this year to maintain its market dominance.
