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Project Agora to host thought leadership event on header bidding

Project Agora is to host an online thought leadership event on November 30th, entitled “Where is Header Bidding?” As the title implies, this publisher-oriented forum will be focusing on Header Bidding, the popular advanced programmatic advertising technique.

The event will feature talks from two industry experts: Sebastien Noel, Deputy Director of Programmatic Activities, Ad Tech and Monetization at M Publicité; and Andrew Hayward-Wright, Programmatic Advisor at IAB Europe.
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Andrew Hayward-Wright is recognized as a global expert in the operational deployment of ad technology, and will presen


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