New bilingual platform aims to foster “cultural exchange”

OneIndia.com announced its strategic expansion into the Middle East and North Africa (MENA) region with the launch of OneArabia.me.

The bilingual platform will be available in both Arabic and English. It is designed to cater to the cultural and interest-based needs of readers in the MENA region.

The digital platform aims to bridge gaps and foster cultural exchange by providing a space for diverse voices, perspectives, and stories from across the region, encouraging dialogue and meaningful engagement.

The OneArabia project is being spearheaded by BMEG ME, a Dubai-based firm. The firm will implement a strategy to introduce platform to the MENA audience.

Speaking about the launch of OneArabia, Shekhar Iyer, Director and General Manager BMEG ME stated, “OneArabia is set to redefine the digital media landscape in the MENA region. Its focus on diverse and curated content is a bold move, much like choosing courage over comfort. It’s a calculated risk, but one that we believe will pay off by making OneArabia a go-to web platform for readers.”

Ravanan Natarajan, CEO of OneIndia, expressed his excitement and vision for this new venture, stating, “The launch of OneArabia is not just another milestone in OneIndia’s journey, but a significant leap marking our first international venture.”

OneArabia’s content will span multiple sectors including regional and international news, business, technology, lifestyle, sports, automotive and travel.