Working in the production industry has been an incredible journey—one full of creativity, challenge, and growth. From starting as a production assistant intern with a passion for film to managing large-scale TVCs as a producer, my path has been shaped by numerous experiences and influences.
Inspired by role models
One pivotal aspect that inspired me to pursue a career in production was the amazing role models I encountered along the way.
These weren’t just the talented women I had the honor of working with directly, but also those I learned about through word of mouth—almost mythical figures whose stories and achievements felt legendary. Their success stories were a beacon of possibility, fueling my determination to follow in their footsteps and become a high-performing producer myself.
I quickly realised how male-dominated the industry was, particularly in technical roles. This made some tasks even more daunting for a young and, at the time, inexperienced woman. However, seeing women successfully lead shoots and manage large crews truly inspired me and reassured me that I was in the right place.
A major source of inspiration and guidance was my first mentor, Shaza Said. Her impact on my career was profound; I can confidently say that her mentorship has shaped my professional journey in ways I cannot describe.
I also had the privilege of working with exceptional women like Alia Abouraya, Shona Royston, two of my esteemed colleagues here at Create., Layal Mooti and Mariam Gabunia, who have been an incredible source of inspiration, learning, and support.
In a field like this, working with “Girl’s Girls”—women who genuinely support each other—is essential. This solidarity creates a powerful network that empowers us to achieve our goals and advance in our careers together.
Balancing motherhood and a production career
One of the biggest challenges I faced was the fear of balancing motherhood with a demanding career in production. I had not seen or heard of producers with kids and had always assumed motherhood and a job in production were simply incompatible.
When I finally announced my pregnancy, I was anxious about how my employer would react, worried I’d have to choose between my job and my desire to be a mom.
To my relief, my experience was positive. My employer and team were incredibly supportive. I worked until the last month of my pregnancy by being allowed all the flexibility I needed. One of my fondest memories on set is from the last project I managed before going on maternity leave. Everyone on set, from the team and crew to the client, showed genuine care and thoughtfulness. Our head of production, Shona, even arranged for a line producer to cover for me when I needed to step out early.
When I returned from my extended maternity leave, the transition back was smooth. The flexibility provided for breastfeeding breaks was crucial, and the support from my colleagues made it possible to juggle both work and motherhood.
Embracing new opportunities
Today, I’ve transitioned into a new role within the Brand team at Create, managing the Create Production brand. While this is a shift from my previous production work, it feels like a natural step forward and, truthfully, a role that aligned better with my life as a young mom.
Exploring social media and digital marketing is a new challenge that complements my production background and opens an entire new wealth of opportunities.
Even though my role has changed, I am still very connected with the production industry, and am now able to voice my passion for it from a communications and marketing standpoint. I like to think of it as being able to shout about the amazing achievements of my colleagues, and to be able to celebrate them everyday. And who knows? You might find me on set again one of these days!
My advice to young women seeking a job in production
This field demands dedication and grit, but with perseverance, you will not only overcome challenges but also find professional and personal growth that makes the journey worthwhile.
Keep pushing boundaries, stay true to your vision, and remember that your unique perspective and tenacity are invaluable assets in shaping the future of production.
By Rindala Nahas Mikati, Producer, Brand and Content Manager at Create.
