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Navigating the digital era with data analytics

PangaeaX's Jadd Elliot explains why a career in data analytics is the future

In the modern age of digital advancement, the world is awash with data. Every click, purchase, and interaction generate vast amounts of information, presenting both challenges and opportunities for individuals and businesses alike.

As organisations strive to make sense of this information overflow, data analytics emerges as a dynamic career option, and I’ll tell you why.

For starters, as of 2023, data analytics has become a critical tool for establishments across various industries, enabling them to gain a competitive edge, optimise operations, and fuel innovation.

The demand for skilled data analysts and data scientists continues to rise, reflecting the increasing recognition of


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