Maison Pyramide expands to Dubai

Maison Pyramide opens new office and hires key member to expand its Dubai presence

Maison Pyramide Office Dubai Expansion
Credits: Studio Five

Founded in 2016 by co-founders Giovanina Atieh, Maria Munoz, and Nathalie Mroue, Maison Pyramide, a Middle Eastern consumer brand building platform, has announced the opening of its Dubai office to support the company’s expansion in the region and reinforce their Middle East footprint.

Maison Pyramide is a women-led company in the region with a mission on building bridges between brands in Europe and the Middle East. Representing  fashion brands in the region, as well as lifestyle, luxury, and media sectors, Maison Pyramide provides PR and marketing, strategy consulting, experience-led concepts and events as well as sales & distribution for rising talent and established brands.

The opening of the new office in Dubai Design District marks a significant milestone for Maison Pyramide, as the company continues to focus on providing best-in-class and disruptive services to its regional and international clients. With many of Maison Pyramide’s international clients and brands interested in expanding to the region, the Dubai location further enhances Maison Pyramide’s ability to serve its growing client base.

Joining the Maison Pyramide team in the Dubai headquarters as PR and communications director, Clare Holbrook is a senior communications and PR practitioner who brings more than 12 years of experience to the company’s growing team. Holbrook previously led communications for leading luxury and beauty brands, Tom Ford Beauty, Jo Malone London, Kilian Paris, Le Labo and Editions De Parfums Frederic Malle, as part of Estee Lauder Companies Middle East.

In her role, Clare is responsible for shaping and developing region-specific communications strategies, aiding brands to establish memorable identities via high-level brand equity moments.

“I am thrilled to be joining Maison Pyramide at such a pivotal and exciting moment as we look to deliver our manifesto of growth,” says Holbrook. “As part of a true creative incubator, I look forward to shining a spotlight on both new and established brands and delivering impactful communications strategies for our clients.”

Maison Pyramide is made up of a team of 40 talents, operating out of Cairo, Beirut, Paris and Dubai, with plans to open a further office in Riyadh in the next year.