Leo Burnett was the runaway winner at this year’s MENA Cristal Festival, grabbing both the agency and network of the year titles as well as the majority of grands prix.
The Beirut office was named agency of the year on the back of its ‘Fake it all’ work for the Brand Protection Group and its ‘No Rights, No Women’ campaign, while the network of the year trophy came courtesy of strong performances by the Beirut, Cairo and Dubai offices. In total, the network won seven of the eight Grand Cristals awarded during the three-day festival in Mzaar, Lebanon.
In media, Starcom Media-Vest Group’s Dubai operation was named media agency of the year, while OMD was network of the year.
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