Landor, has announced the appointment of Basim Asaad as Managing Partner, KSA. Based in Riyadh, Asaad will focus on strengthening and expanding Landor’s relationships with clients across the Kingdom. Working closely with teams in Dubai and London, Basim will play a pivotal role in establishing optimal structures and processes to effectively serve key clients.
Mariagrazia De Angelis, Landor’s General Manager for the Middle East and Africa said, “Basim is a smart, results-oriented leader who embodies the spirit of collaboration and innovation. As a proud Saudi national from Madinah, Basim’s insights into the local landscape and creative industry will be invaluable as we continue to strengthen
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