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Lamborghini Abu Dhabi and Dubai hosted “Bull Run” experience under #ProudOfUAE banner

“The UAE holds a special place in Lamborghini’s story, as its spirit of ambition, vision, and unity aligns with our own values,” said Martino Picotti, General Manager of Lamborghini Abu Dhabi and Dubai.

In a celebration of unity, resilience and national pride, Lamborghini Abu Dhabi and Dubai hosted an exclusive client experience.

In a celebration of unity, resilience and national pride, Lamborghini Abu Dhabi and Dubai, the brand’s authorised dealerships in the UAE, hosted an exclusive client experience on Saturday, 25 April, bringing together a select group of owners under the banner #ProudOfUAE. The gathering reflected a shared sense of belonging and appreciation, as the brand and its clients came together to honor the country, they proudly call home.

The experience began at the Lamborghini Dubai showroom, where guests gathered before setting off on a 40-vehicle convoy across the city. As the convoy moved through Dubai, each vehicle displayed UAE flags and #ProudofUAE messaging, transforming the drive into a visible


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the authorHiba Faisal
Hiba Faisal is a Junior Reporter at Campaign Middle East, part of Motivate Media Group. She handles coverage on sports marketing, the luxury industry, social media trends and influencer marketing. She specialises in exclusive features that bring industry leaders together to offer insights on the latest trends and pressing topics, highlighting how brands and agencies build emotional connections through relevance, authenticity and storytelling. Alongside her daily reportage, she is tasked with the brand’s social media presence, which includes producing and editing reels, interviews and behind-the-scenes footage for Campaign’s digital platforms.