Boutique agency Katch International has been re-appointed to handle public relations for the UAE’s biggest gaming expo GAMES Middle East.
Katch will cover media relations ahead of and throughout the two-day games and popular culture festival taking place at Dubai World Trade Centre from September 22nd.
The event will be a celebration of the gaming culture across the Middle East region and will showcase a number of new releases and will be frequented by a number of industry talents, though the line-up has yet to be announced.
Katch handled the PR account previously for organiser Alliance during the inaugural festival last September.
Arafaat Ali Khan, director of communication
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