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JGroup’s Promofix opens Qatar office

Promofix deepens investment in the region to develop regional relationships with key partners in Qatar.

 

Promofix, a subsidiary and digital arm of UAE-based JGroup, today announced the opening of its new offices in Doha, Qatar. With the launch of its new office, Promofix aims to elevate its regional and global footprint by connecting brands in Qatar to the right audience through access to quality network, unique advertisement placements and generating ad impressions, ultimately enabling brands to meet user demands.

Qatar is an important country in the Middle East with big growth potential in the digital industry. The number of internet users in Qatar increased by 29,000 between 2020 and 2021, according to a report by DataReportal[1]. The report showcases the growing digital userbase in Qatar and encourages advertisers to accelerate and expand their multi-platform distribution initiatives. Promofix’s operations in Qatar will provide brands and advertisers with access to the company’s innovative range of technologies including FoxPush and Blis Media.

“The opening of our new offices in Qatar is the latest step in strengthening our regional foothold. At Promofix, we aim at offering our strong regional network to enable brands to grow locally and globally. With the support of global brand partners like Snapchat, we progress towards providing consolidating our position at the forefront of regional media, innovation and recognition when it comes to advertising” said Imad Jomaa, Founder and President of JGroup.

Alain David, General Manager at Promofix said, “We are glad to have the opportunity to provide Promofix’s innovative solutions to brands and advertisers in Qatar. Promofix continues to provide an unparalleled experience to advertisers across the Middle East. We strive towards creating a resourceful environment for advertisers to easily and seamlessly target the right audience through best-in-class technology solutions, data strategy and platforms”.

Promofix offers an opportunity for brands and advertisers to serve their assets across its exclusive channels & publishers under different verticals maximizing a brand’s revenue & performance by reaching the right target audience. This will increase brands’ market share and promote their services and products regionally and internationally.

The company serves as the exclusive sales partner for Snapchat in Qatar and represents several key brands in the region, such as beIN Sports, PFX Network, IconPeak, RichAds, Freewheel and many others.


[1] https://datareportal.com/reports/digital-2021-qatar

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