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Independent creative collective, Black Butter launches in Dubai

"Black Butter is an independent creative collective built with some of the most talented individuals I have ever had the privilege of working alongside," says Vanessa Vincent, Producer.

Black Butter launches as an independent creative collective, bringing together experienced producers, directors and photographers.

Founded by Vanessa Vincent, Gregory Köfer, Jeremy Cope and Rebecca Vincent, Black Butter wasn’t built overnight. It was churned from decades of combined experience, countless productions, and an obsession with creating work that people actually remember.

Black Butter is a team of creatives who have spent years producing, directing, photographing and delivering campaigns around the world. Their ethgos is to keep the process simple, the standards high, and the ideas flowing; because great ideas, like butter, are better when they’re spread.

At the helm is producer Vanessa Vincent, who brings over a decade of end-to-end production expertise spanning beauty, lifestyle and brand campaigns. Alongside her, a Swiss-Spanish director Gregory Köfer brings eight years of international filmmaking experience across commercials, fashion, sport and narrative work, with a client list that spans some of the world’s most recognisable names. Jeremy Cope, a Dubai based Photographer of Australian descent, contributes 12 years behind the lens and a portfolio that has taken him pitch-side at rugby internationals and on location with global fitness brands across more than 20 countries. Completing the founding team is Rebecca Vincent, a Dubai based Production Manager whose credits include large-scale campaigns for major tourism boards, global entertainment brands and her own independently built label – Epoch Swim.

For Vanessa, the launch is as much a personal milestone as it is a professional one. Having spent the better part of a decade moving through different roles, different paths and different versions of what success was supposed to look like, it was a particularly challenging year that ultimately proved to be the turning point.

“I stopped waiting for the right moment and decided to make one. Black Butter is an independent creative collective built with some of the most talented individuals I have ever had the privilege of working alongside. These are people who care deeply about the craft, who show up fully, and who make the work better just by being in the room,” says Vanessa Vincent, Producer.

Her message extends beyond the studio itself. She adds, “I don’t have all the answers. I’m not going to pretend this isn’t terrifying. But I’ve learned that the risk of trying will always beat the weight of wondering. So, if you’ve ever thought about taking your shot, whatever that looks like for you, I hope this is a small nudge to do it.”

the authorHiba Faisal
Hiba Faisal is a Junior Reporter at Campaign Middle East, part of Motivate Media Group. She handles coverage on sports marketing, the luxury industry, social media trends and influencer marketing. She specialises in exclusive features that bring industry leaders together to offer insights on the latest trends and pressing topics, highlighting how brands and agencies build emotional connections through relevance, authenticity and storytelling. Alongside her daily reportage, she is tasked with the brand’s social media presence, which includes producing and editing reels, interviews and behind-the-scenes footage for Campaign’s digital platforms.