Madhav Chinnappa, Director for News Ecosystem Development
Google announced the launch of the Google News Initiative (GNI) Innovation Challenge, a call for projects from traditional publishers of every size, news startups and associations in the Middle East and Africa to submit project proposals for funding. The theme of the challenge is to increase reader engagement and / or explore new business models. Some project examples are personalization, analytics, audio & voice applications, subscription, membership & loyalty programs.
This initiative was announced at Google’s event for news publishers in Dubai, where
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