Makeup brand Flormar presented its refreshed brand identity and unveiled its 2030 vision at an international launch event held in Dubai.
The event saw the introduction of Flormar’s latest slogan, “Happiness is your color”.
It also saw the appointment of Turkish singer Zeynep Bastık as the brand’s latest ambassador.
Earlier this year at an event held in Turkey, the brand revealed a new logo, along with refreshed visuals, packaging and store designs.
The logo redesign saw the addition of the bolder single letter “f” to represent the brand’s name flormar.
According to Flormar, keeping in line with its happiness themed slogan, its commitment “to spreading joy extends
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